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Automotive News Alert July 27, 2010
bullet  EVENTS
bullet  WEBINARS
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 image The first Chevrolet Volt moves down the assembly line at a GM plant in Detroit.
GM prices Volt at $41,000, will tout EV as a ‘real car'
Chrissie Thompson
GM today priced its Chevrolet Volt plug-in hybrid at $41,000. The car will compete with the $32,780 Nissan Leaf all-electric vehicle. Buyers of both cars are eligible for a $7,500 federal tax credit. Marketing chief Joel Ewanick plans to promote the...
 story 
WEBINARS JOB LISTINGS
Online Advertising: Influencing Car Shoppers Beyond the Click

Online Advertising: Influencing Car Shoppers Beyond the Click aspires to offer automotive industry professionals an enlightened understanding of consumers' car shopping behavior as well as how to use the Internet to influence their decision-making process. This webinar will focus on the implications of marketing challenges and opportunities for OEMs, Manufacturer Advertising Associations, and Dealers.

Sponsored By Autotrader.com

Click Here to view this archived webinar.

Enabling Global Collaboration: How Application Management and Modernization Paves the Way

Application Management and Modernization is an innovative, yet proven way to lower costs, enable growth and create a harmonized and consolidated portfolio landscape. On top of that, Application Management and Modernization offers an important additional benefit: Its standardized application environment opens the gate to efficient global collaboration, not only intra-, but interorganizationally.

Sponsored By T-Systems

Click Here to view this archived webcast.

The Reshuffled Deck: Brand Basics in a Market Up for Grabs

Today's automakers have survived clunkers, bankruptcies and recalls. Product loyalty is no more. In this crazy jump-ball for customers, marketing pros are being challenged like never before. View the Automotive News Marketing Seminar Webcast and learn how these automakers are attracting new consumers and keeping the old. This event draws nearly 1,000 people working in advertising, marketing and publishing -- as well as many automotive executives -- at the annual industry event only Automotive News can bring you. The cost for viewing this Webcast is just $99.

Presented by Automotive News

Click Here to view this archived webcast.
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